Scary FM has joined Sonoro, the podcast company behind international hit shows in audio, such as Tejana with Stephanie Beatriz and Toxicomanía with Rainn Wilson.
Sonoro’s slate of podcasts also includes other horror shows, such as Cronicas Obscuras and Susto, with more on the way as horror-themed programming begins to make a comeback in audio and film.
The newly-formed agreement gives opportunity to reach new listeners for Scary FM and begin to expand their reach in other distribution channels with its hit shows such as Scary Story Podcast and True Scary Story.
Sonoro will now manage advertising, sponsorships, and brand partnerships on behalf of Scary FM.
“A passion for storytelling was what I found with Sonoro,” says Edwin Covarrubias, creator of the slate of shows within Scary FM, “getting the chance to connect with the founders and the amazing talent behind their projects has been inspiring. I’m very excited for what’s to come.”
Edwin Covarrubias has helped cultivate a community of horror story fans in the United States and will be extending the show’s reach into Latin American audiences through Spanish versions of his shows, such as Historia de Terror and Fantasmas.